Industry Challenges
Faced by our client

• Manual Trend Prediction: The fashion industry relies heavily on trend forecasting, which traditionally involves manual research and This process is time-consuming and can lead to delays in providing up-to-date information to clients. The current manual trend prediction process is resource- intensive and may not always capture the full spectrum of emerging trends.
• Data Overload: The fashion industry generates vast amounts of data, including customer preferences, social media trends, and sales The existing processes struggle to effectively utilize this wealth of information to identify meaningful insights.
• Inaccurate Predictions: The fashion industry is highly competitive and Incorrect trend predictions can lead to substantial losses for brands and retailers. Existing forecasting methods may not always provide the accuracy needed to make informed decisions, potentially impacting the success of fashion brands and retailers.
• Lack of collaboration: Currently the team working on the Research, analysis, and trend Report generation, doesn’t have a common platform where all the things could be done under one Also lack of collaboration features as of today, is putting a lot of challenge on team communication and exchange of research and designs.
• Limited User Experience: Clients existing digital subscription service aims to provide comprehensive trend reports throughout the Subscribers (End users of the data reports) might find it challenging to navigate and extract valuable insights from the provided data and reports.

Product Mindmap
Scope of work

Solution Approach
Powered by Kreeda Labs

Kreeda Labs is focused to build an inhouse platform for Fashion Analysis and Trend Prediction which would foster our Client’s team to Optimize their work and increase efficiency to generate Trend predictions at scale. Also, the solution would be a multi-tenant platform serving the following Stakeholders:

1. Team Admin – Team Administrator
2. Researcher – Team User
3. Consumer – End User to consume the Content

The primary objectives of developing the AI-powered Fashion Analysis platform are:

• Scale the volume of data to be Analyzed for Fashion Research and Content gathering
• Drive research and knowledge (image content) gathering through Bots, Scrapers, and web crawling
• Drive Trend Analysis by leveraging development catered for image pattern recognition solutions powered by gen

AI.

• Provide various Filter options for the Forecasters, to do quantitative analysis on the Research material
• Enable teamwork powered by collaborative Boards where designers and forecasters can share common content

(Image/Text) from the platform.

• • • Empower the Researcher to generate Contents suiting their
    • Empower the researcher to analyze the market sentiments related to a certain

Capabilities
Standout features

• Sentiment Analyzer: Gain a clear understanding of public opinion surrounding the latest fashion trends. This specialized tool analyzes online articles, social media buzz, and other relevant data sources, generating comprehensive reports with embedded links and images to provide context and Gauge the positive or negative sentiment surrounding specific styles, designers, or products, empowering you to make data-driven decisions.
• Automated Report Generators: Use current data and choose the writing style—analytical, objective, descriptive—that best suits your Whether you need a concise summary or a deep dive, you can generate insightful reports quickly and effortlessly.
• Designer Page: Stop juggling multiple tabs and platforms for designer Our centralized hub pulls real-time data from Instagram, websites, and more, putting all the latest collections, campaigns, and online activity at your fingertips. Easily track designer trends, analyze competitors, and spot emerging aesthetics all in one convenient place.
• Trend Analysis with Expert Insights: We don’t just tell you what’s trending; we explain Our Trend Analysis feature delivers in-depth reports, clear graphs, and expert commentary that goes beyond the surface. Choose your level of detail, from quick overviews to deep dives with nuanced insights. We make it easy to understand the complexities of current and future fashion movements, empowering you to make smart, forward-thinking decisions.

Product UI Samples
Trend Analysis

Product UI Samples
Sentiment Analyzer

Product UI Samples
Daily Feeds