July 21, 2025
LoadEazy

Redefining Heavy Steel Logistics with a Smart Trucking and Marketplace Platform

KreedaLabs designed LoadEazy, a centralized trucking and logistics marketplace platform that connects customers, transporters, and drivers, streamlining the movement of heavy steel and industrial goods with a technology-driven, end-to-end ecosystem.

Business Challenge:

The heavy material logistics sector in India plays a critical role in industries such as construction, machinery, and steel but has long struggled with inefficiencies. Companies in the Heavy Steel and Iron sector, in particular, faced persistent challenges:

  • Difficulty finding reliable and qualified transporters for oversized and heavy loads.
  • Lack of real-time shipment tracking, causing delays and operational blind spots.
  • Complexities around equipment size, weight limits, permits, and regulatory compliance.
  • Variable costs, “empty miles,” and poor supply-demand matching.
  • Ineffective communication between shippers, carriers, and recipients due to limited technology adoption.
  • Seasonal risks, weather disruptions, and inadequate risk management.
  • Dependence on external logistics providers without a unified, transparent platform.

Much like Uber and Porter revolutionized commuter logistics, the Heavy Steel sector required a tailored solution to meet its specialized demands.

Comprehensive Solution:

KreedaLabs developed LoadEazy, a comprehensive Trucking and Logistics Marketplace Solution, designed to simplify and modernize heavy logistics operations.

Key solution elements:

  • Multi-Stakeholder Ecosystem: Dedicated portals and apps for customers, transporters, drivers, and admins, all seamlessly integrated.
  • Smart Trip Booking Flow: Automated booking with transparent fare calculation, optimized routing, and instant trip confirmations.
  • Real-Time Visibility: Google Maps integration, live tracking, and order status updates from booking to delivery.
  • Proof of Delivery: Digital confirmation with photo uploads and electronic validation.
  • Advanced Platform Services: KYC verification, payment gateways, SMS and WhatsApp notifications, booking and enquiry management, and secure data storage.
  • Component Architecture: An API-driven design with automation services powered by Firebase/Amplify, ensuring scalability and reliability.
  • UI/UX Excellence: Intuitive interfaces for all stakeholders, including the Customer Portal, Transporter Dashboard, Driver App, and Admin Portal.
  • Technology Stack: Built with modern technologies — Flutter, React.js, Express.js, DynamoDB, AWS Amplify, AWS Lambda, and Firebase Notifications — ensuring robustness, scalability, and real-time performance.

Launched in Bengaluru, LoadEazy was designed to expand across India, enabling the Heavy Steel and Iron sector to engage with logistics service providers, transporters, and drivers more efficiently than ever.

 

Business impact:

LoadEazy delivered measurable transformation to the logistics sector:

  • Reduced cost inefficiencies by minimizing empty miles and optimizing fleet utilization.
  • Enhanced trust and transparency between customers, transporters, and drivers.
  • Improved real-time visibility and shipment reliability, increasing customer confidence.
  • Digitized compliance and documentation, streamlining regulations and permits.
  • Provided an integrated, user-friendly platform that bridged communication gaps and eliminated manual bottlenecks.
  • Positioned the Heavy Steel sector for scalable digital growth, aligning with India’s vision of becoming a global manufacturing hub.

LoadEazy stands as a game-changer in Indian logistics connecting people, technology, and heavy industry to move goods smarter, faster, and safer.

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